Hi All,
Last night I attended another TechAviv Founders Club meeting at the IDC in Herzilya. The room was packed and as Yaron, the founder, was asking who crashed the show, I was thinking “this is great! Look how many people showed up, this organization is really going somewhere.” The big news that was announced is that TechAviv is going to run a 2 day startup training and competition event. The first day, start ups will learn how to present an effective pitch. The second day, start ups will pitch the audience and be judged by fellow founders and investors via live SMS voting. The prize money for first place is $20,000 and they are now working on the second and third place prizes, so if you want to sponsor the event, let them know. The whole idea and prize money was thought up by Daniel Recanati the founder of the Rhodium Group, Kudos to you Daniel!
Presenting last night:
The Founder and CEO Avinoam Rubinstain presented about their unique technology called “digital intuition.” Their unique software allows the user to import their Google Reader account and other information accounts into their reader that sorts and provides the the information most relevant to the user.
my6sense’s super duper AI (artificial intelligence) learns what is most important to you, then separates the signal from the noise and delivers the most relevant information to you. There is nothing you need to do other than simply use the service like you would any other reader/aggregator. No preferences need to be set. No surveys to fill out. No blood samples needed. The service ‘senses’ your interactions with every message; whether you click on it, ignore it or share.
The software now comes as an iPhone webapp and a FireFox add-on, with plans to expand to other platforms soon. They are in alpha right now so sign up to be a guinea pig http://www.my6sense.com
Next up was the founder and CTO of attracTV Guy Tomer. attracTV is “vidget” platform that sits on top of a video stream. The vidgets allow you to interact with your friends on Facebook using Facebook Connect, live chat to others, order pizza, get live stats on the game you are watching and more. The platform is ready to take on any kind of vigdet. I think this is a very useful app and it will catch on quickly.
Eyal Margalit was next up from TicTacTi. He showed a really neat demo on how they use their ads in video games.
T3 is a comprehensive, robust solution that offers publishers all they need, from video player and overlay technology all the way to ad servers and back office capabilities, to instantly deploy and profit from the new and highly lucrative world of in-video advertising. Furthermore, the flexibility, stability and scalability of T3 enables publishers to build on their existing platforms and technology, and add only certain components of T3 they need to enable in-video advertising, with minimal integration and no hassle.
The event was great and ill post back when I get more details about the competition.
-Aryeh