In the never ending war between cellphone manufacturers, a lot has transpired over the last 24 hours. It looks like Nokia is going to be announcing their own iPhone Killer (I cannot tell you how much I hate that term, but it definitely says something about how revolutionary the iPhone really is). As I recall, the Tube (the name of the new Nokia, which leads me to my regular question: who comes up with these names?) was introduced (unofficially of course) before the release of the iPhone, so as opposed to the Omnia and others like it, it was not a response to the iPhone.

The Tube looks like a pretty nice phone, nothing we have never seen before, but as I have said many times, when it is being released by the market leader, Nokia, it does not matter what we have seen in the past from “small” players like Samsung or HTC.

In any case, Apple has no intention on sitting back and letting Nokia take over its touch screen market dominance. They have just begun to sell the first ever version of the unlocked iPhone in Hong Kong for $695. Worried, Apple? Maybe next time you should allow your users to replace their batteries or send an MMS!

What is left to be seen is, will the S60 full Touch UI compete with the iPhone’s interface? Because we all know that the user experience is what is going to be the deal maker or breaker for Nokia. Check out the first demo of the Tube’s UI in the video below.

-Hillel