Category: Web

Online Resources

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Wait, You Genuinely Thought This Was the Best Way to Use Social Media? You Got it All Wrong!

Like many of my posts, this topic may be obvious to some, but unfortunately, based on the literally tens of messages I have personally received this week alone, it is far from obvious to others. Ask yourself why you are using social media. Why are you on Twitter? (You’re not? Then you have other problems you need to work out.) Why have you started using Google+? (You haven’t? See above.) Pinterest? Instagram? Foursquare? Why do you use any of these platforms? Really, ask yourself that question.

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Dear Marketers, Please Stop Misusing Hashtags.

Someone had to say it so I figure why not me. Not a day goes by in which I don’t see a so-called marketing expert overuse and even worse, misuse hashtags on the Web. It happens most often on Twitter but recently, both Facebook and Google+ started using hashtags as well, so the same principles apply there.

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An Interview with Jay Yarow of Business Insider on Link Bait, Blogging, and Tips for Startups

Blogging is serious business. At least that is what many bloggers would have you believe. The truth is, everyone just needs to chill out a bit. That is why I am a huge fan of Jay Yarow of Business Insider. In fact, that is why I am a huge fan of Business Insider, in general. While the site has been recognized as a very serious publication for years, Jay doesn’t take himself too seriously.

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The Basic Etiquette Needed to Create and Cancel Meetings in the Digital Era

Along with the advancements we have made in tech, believe it or not, come some responsibilities. Yes, we are all more accessible thanks to the mobile phone and the social Web but that does not mean you should be calling me in the middle of the day to pitch me about your startup, does it? Does it?! In fact, one can make the claim that because of all this new tech, privacy needs to be honored and respected even more than before.

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An Interview with Robin Wauters of The Next Web on Blogging, Pitching, and Predicting the Future

It has been over 6 years since I picked up my virtual pen to start my first blog post. Throughout those years, there has been a small group of elite journalists who have served as a role model and inspired me to keep writing. This group includes names like David Pogue, MG Siegler, Joshua Topolsky, and Robin Wauters. I have been following Robin for years and I believe I first encountered his work when he was just getting started at TechCrunch.