Gosh, I hate posts like this. Not only is it somewhat of a rant, and if you follow me online, you must have realized that I am highly allergic to negativity, but it is also about annoying things people do on the social web. So much has been said about it and again, nothing I dislike more than repeating what has already been said… Having said all that, this is, sadly, an important post for too many people.
Mobile and Social Media
Over the years, I have followed and connected with a whole lot of amazing people in the tech industry. In case you hadn’t noticed, I decided a while back that I wanted to do more than read their tweets, and started conducting interviews.
An Interview with Legendary Apple Co-Founder, Steve Wozniak about Wearables and The Internet of Things
How does one even start the blog post in which he interviews the legendary Steve Wozniak? I mean, we are all guilty of using phrases like “revolutionize this industry”, “make the world a better place.”, and “make a dent in the universe”, but how many of us really do it? Not that many. I think we can all agree that the number of people who have influenced the world of technology on the level that Woz has, can be counted on one hand.
By: Hillel Fuld (@hilzfuld) Lord, it’s been a while since I wrote a post here… I would love to say that will change now but since I started my new role at Zula, I...
So I was asked to come speak at a Microsoft Bispark event last week. The topic I chose was how to market your brand in 2014. I know, shocker. The thing is, I genuinely believe that my whole “philosophy” in marketing can be summed up in two words. Of course, you are going to have to watch the entire speech to learn what the two words are.
We’ve been down this road before. You signed up for Twitter after years of hearing all your friends talking about tweeting this and tweeting that. You open Twitter.com and are completely and utterly lost. What do you say? What do you read? How do you get more followers? Who do you follow?
A few weeks ago in San Francisco, I attended one of the more eye-opening tech events I’ve ever been to. InContext was the name of the event and it was hosted by one of the more interesting startups out there, Everything.Me (if you’re an Android user, download it now. Thank me later.)
It has been quite an interesting last few weeks/months. If you reading this, I guess you are somewhat familiar with my work and what I do with Israeli startups on a daily basis. If not, this sums it up pretty well. Because of the type of work that I do, when I announced a while back that I am leaving Inneractive, there were a few interesting offers. Again, not because I am a rockstar, just because I make a hell of a lotta noise and let’s be honest, that’s a big part of what startups and tech companies in general, need.
If I had a dime for every person who said to me “Twitter is dumb. I don’t get it and will never join.” or “Google+ is a ghost town, I don’t need another social network and no one is there anyway” or “Facebook is of no value to me or my business”, I would be a very wealthy individual.
Yesterday, Umoove launched The Umoove Experience. Two questions I get quite often and especially in the last 24 hours are:
What the heck do you do?
What is your connection to Umoove?
Like many of my posts, this topic may be obvious to some, but unfortunately, based on the literally tens of messages I have personally received this week alone, it is far from obvious to others. Ask yourself why you are using social media. Why are you on Twitter? (You’re not? Then you have other problems you need to work out.) Why have you started using Google+? (You haven’t? See above.) Pinterest? Instagram? Foursquare? Why do you use any of these platforms? Really, ask yourself that question.