Some Amazing New Startups

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I could not agree with Aryeh more, it was really nice to see all competition put aside for the night and a room full of people, some highly successful, some working on becoming highly successful, there to just try to lend a hand.  They had U.S lawyers there to give legal advice on starting a company, they were offering all members of TechAviv office space in various cities to get their company started,  and assistance in job placement using TechAviv’s community. It was a truly inspirational night.

Now, down to the details. All three presenters, as well as their companies, were great and serve a very specific purpose in the market. It was interesting to see how they were all in totally different spaces, one in online video, one mobile, and one in online social interaction.

So let’s get started:

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The first to present was Sunday Sky. Their product is seriously awesome and in my opinion, revolutionary. To sum it up in a few sentences, their technology enables them to take the content of any given site, and automatically generate a video from the words and images. Let me give the example that they demoed last night and totally blew my mind. Let’s say for example, you are shopping for a new digital camera. So, of course, you find yourself in the one site you would go to find a camera, CNET.

Now, you are comparing for the sake of the example, a Sony and Canon camera. The site generates a comparison of the specs and reviews, but all the text could get a little overwhelming. In comes Sunday Sky. At the click of one button, all that comparison info is embedded in a video for your viewing pleasure. I really liked what the CTO Yaniv, said to bring the point home. Why is it that when you walk into a store to buy a TV, they have reps trying to sell the TV, and not just a piece of paper on the TV listing the specs? The answer is obvious, human interaction adds the emotional side to it and gets the consumer much more interested in the product. That is what they are trying to do with the Web. Judging by the success of the company so far, they are well on their way to changing the way we view info on the Web.

flyscreen-zero-click-access-to-your-mobile-content_1233906510077The second company to present last night was Flyscreen. Now, this one is closer to me for two reasons. One, the Founder and CEO, Itamar, is a good friend, and a colleague. We co-host the best mobile podcast available on the Web today, Likemob. He is a very driven and motivated individual who will stop at nothing to achieve success. He also believes in his product more than anything I have ever seen, which I am sure helps the company. The second reason Flyscreen appeals to me, is because it comes to improve my favorite industry, mobile.

I know I used this exact word about Sunday Sky, but it applies here as well. Flyscreen truly revolutionizes Mobile Web as we know it. Even with the advanced browsers of today’s mobile devices, the Mobile Web is not where it should be. What Flyscreen does, is it uses extremely valuable mobile real estate, the black screen you see on your device when viewing the clock, to display information you would normally surf the Web to find, in practially real time.

Itamar, Founder of Flyscreen

Itamar, Founder of Flyscreen

OK, I think an example is in order. Itamar once told me (I hope my numbers are accurate here) that 70% of mobile users use their phones as their primary watch. They look at their device’s display countless times during the day to see the time. Now, a majority of today’s phones have fairly large screens, and all of them have big enough screens to fit content under the clock on the screen. So why not have the ability to customize what content appears there?

Let’s say for example you like sports, no problem, you can have the latest scores appear on that screen. Social networking? OK, have your Twitter feed update on that screen. The options are endless. Now, if you know mobile, you are probably thinking what I thought when I first heard about Flyscreen. This application, no matter how cool it might be, cannot be very good for your battery life or your data charges.

Here is where Flyscreen’s genius comes in. Don’t ask me how, but somehow they managed to have this thing update in almost real time, while using minimal battery life and data. They have Flyscreen versions for multiple platforms and are constantly updating and creating more. If you ask me, they are going to do great things to the mobile Web.

hypick-hype-a-topic-e280a2-home_1233906495213Lastly, the third and final presenter was Oren Todoros from HYPick. Now, before I talk about the company, I want to see them succeed because Oren is one of those people that just deserves success. I met him last week at Mobile Monday and we have been corresponding (mainly via Twitter) ever since. He is just simply a really nice guy, not to mention a really hard worker.

As for HyPick, another great idea, that solves a frustration I have had for a significant amount of time. I know I blogged about it last week, but now I understand it a little more. Check out my last post about it here. Basically, to just add to what I wrote last time, your story will be promoted in the site, not only based on the number of comments posted about it, but also views and other measurements of interaction. It is like I said last time, what Web 2.0 was intended to be. No popularity contest, you post something good, people are interested, you get good exposure. Simple, straight to the point, and brilliant.

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Oren, Founder of HYPick

I wish all three companies success, they all deserve it. I am just waiting for the day that I have a capable enough phone that will be able to view Sunday Sky videos of the text gathered from my Hypick on Flyscreen (OK, a little far fetched, but not impossible).

Had a great time last night. Thank you TechAviv,

Hillel

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hilzfuld

Hillel Fuld is a global speaker, entrepreneur, journalist, vlogger, and leading startup advisor. He brings over a decade of marketing experience with leading Israeli and Silicon Valley startups, and currently collaborates with many global brands in an official marketing capacity including Google, Oracle, Microsoft, Huawei, and others.      Hillel covers the dynamic local tech scene for many leading publications including Entrepreneur magazine, Inc, TechCrunch, Mashable, The Next Web, Business Insider, The Huffington Post, Venturebeat, and others. Additionally, Hillel mentors startups across Israel in different accelerators including The Google Launchpad, the Microsoft Ventures accelerator, Techstars, The Junction, and more.    Hillel has been named Israel’s top marketer, 7th top tech blogger worldwide, has been featured on CNBC, Inc, and was dubbed by Forbes as “The Man Transforming Startup Nation into Scale-up Nation”.       Hillel has hundreds of thousands of followers across the social web and can be found on Twitter at @Hilzfuld. You can learn more about him on his website: www.hilzfuld.com

 

4 thoughts on “Some Amazing New Startups

  1. Great post as always Hillel and it was a real pleasure to see you at the event. I have the utmost appreciation for bloggers who take time to attend events such as TechAviv to give a deeper story about how it all goes down. A small note about TechAviv, for me personally it’s one of those events that inspires you. 5 Months ago when I attended it for the 1st time, HYPick was a thought that was cooking up in the back of my mind. It was seeing everyone’s idea come together that really pushed me towards makign HYPick comes together. Just like you said, there’s no competition involved. In fact, the the startups are so divers it’s wouldn’t be right having them in the same categories.

    Big thumbs up to Sunday Sky which seriously blew me away as well as to Itamar and Avi of FlyScreen who’ve developed one of the most addictive mobile services I’ve seen in a long time!

    Cheers!

  2. Hillel,

    Thanks a lot for the kind words.
    Hope we can continue to bring innovative ideas.
    BTW, I’m the CTO of sundaySky, not the CEO 🙂

    TechAviv was lots of fun.

    Cheers,

    Yaniv
    Founder and CTO
    SundaySky

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