Seriously speaking, this is a post I should have written a decade ago. In that sense, I have been thinking about it and cooking up this post for the better part of the past decade. And to be honest, with the growth in popularity of social, aka, communication platforms, the problem has only intensified. It needs to be addressed.
At the foundation of business today is the ability to tap into your network’s network. That is true online and that is true offline. The conversation is almost always the same.
There are three types of people, those who love Casey Neistat, those who don’t get Casey Neistat, and those who live under a rock and have never heard of Casey Neistat.
It’s time. Time to write the inevitable post about Snapchat. I wrote it about Twitter here. I wrote a whole lot about Twitter here. I wrote it about Facebook here. It’s time for Snapchat. In case you have not noticed, Snapchat has become one of the most significant platforms on the social web and definitely the fastest growing.
Well, this sure is a blog post long overdue. You see, in my line of work, which is a combination of CMO/Co Founder of a startup (ZCast), tech blogger (on this blog and many others like TechCrunch, Business Insider, The Next Web, Huffington Post, Venturebeat, The Street, Mashable, and GigaOM to name a few), startup advisor (working in an advisory role with some of Israel’s leading startups), and mentor at pretty much all of Israel’s accelerators, I see a LOT of startups. Like an obscene amount of startups.
Instagram stories, Snapchat, yada yada. So much has been said about Zuck’s repetitive and systematic ripping off of Snapchat so I will not be adding to that echo chamber. Before I talk about how the launch of Instagram Stories affected my personal usage of both platforms, I would like to talk a little bit about the phenomenon of copying. It sucks. No, really. Speaking as someone who has been plagiarized and blatantly copied, it royally bites.