An Absolutely Brilliant YouTube Campaign by Tipp-Ex

Posted on 05. Sep, 2010 by in Web

With some bad language and some volume issues, this is up there with the most brilliant YouTube campaigns I have ever seen. It is a campaign for a brand of white-out called Tipp-Ex and brings Web internet video interactivity to a whole new level. Oh, here are a few options for words to use (you will understand when you watch it). Try “Erases”, “Plays football with”, “eats”, and many others.

It seems that this campaign received its share of online buzz, but it wasn’t before a friend of mine tweeted it that I stumbled upon it. So for that, I say thank you to Shara.

Watch below and let me know what you think in the comments. Is this the future of online video? You can also reach out to me on Twitter here.

Tags: , , , ,

4 Responses to “An Absolutely Brilliant YouTube Campaign by Tipp-Ex”

  1. Barak

    05. Sep, 2010

    This is pretty cool. I have yet to see such a great way to market a product. Take a seat Mr. Old Spice the bear is here.

  2. Tempest

    10. Sep, 2010

    Fantastic! I loved “a hunter EATS a bear” – try it out!

Trackbacks/Pingbacks

  1. A Great Ad for the Electric Nissan Leaf (VIDEO) | Mobile | Social Media | Newest Technologies by Tech N' Marketing - September 15, 2010

    [...] an interactive video online. We have seen quite a few examples of this, the last one being the Tipp-Ex ad. Then there are some ads that are just plain awesome and they have absolutely no bells and whistles [...]
  2. Five New Technologies that Will Change the World of Mobile Advertising « The inneractive Blog - April 4, 2011

    [...] We have already seen interactive Youtube videos, interactive online marketing campaigns, and even an interactive Facebook campaign (which was later [...]

Enter your email address:

Delivered by FeedBurner